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WHERE STORYTELLING MEETS STRATEGY.

PR & COMMUNICATIONS

At the heart of my career is storytelling—crafting messages that connect people to ideas, events, and brands. From launching national children’s media programs to shaping campaigns for nonprofits and high-profile clients, I’ve built strategies that turn vision into impact.

Tools & Systems

Adobe Creative Cloud (Photoshop

• Illustrator • InDesign

• After Effects)

• Premiere Pro

• Final Cut Pro

• Logic Pro

• Mailchimp

• Asana

• Teleprompter Systems

• Microsoft PowerPoint

• Microsoft Word

• Microsoft Excel

Skills

Public Relations Strategy

• Media Relations & Outreach

• Storytelling & Brand Voice

• Crisis Communication

• Campaign Development

• Press Releases & Media Kits

• Event Planning / Communications

• Creative Direction

• Content Creation (Digital, Print, Broadcast)

• Cross-Functional Collaboration

• On-Camera Hosting & Public Speaking

• Team Leadership & Volunteer Training

• Budget Management 

Case Studies

Crisis Management

Legacy Church’s annual Trunk or Treat event draws more than 15,000 attendees across multiple campuses. On the day of the event, over $10,000 in equipment, candy, and supplies was stolen during a burglary just hours before doors opened. With thousands of families expected, the situation required immediate crisis management, communication strategy, and leadership.

VIEW CASE STUDY

Leadership: Leading with Care, Culture, and Continuity

Transformed a struggling department into a thriving multi-campus program by scaling teams, mentoring leaders, and building a culture of care and consistency.

VIEW CASE STUDY

Childrens Media Production

Produced and directed a multi-campus children’s media show distributed to 10 locations. Oversaw photography, video direction, and editing workflows to deliver high-quality weekly content that aligned with brand identity and teaching goals.

VIEW CASE STUDY

UX/UI Creative Communications

PR and communications rooted in storytelling, strategy, and impact — from media kits to live statements.

VIEW UI/UX

EDUCATION AND DEVELOPMENT

I have completed extensive professional development through Legacy, including trainings in crisis response, safety, culture, abuse prevention, community outreach, and communications. I also participated in specialized communications training in partnership with insurance and legal teams to ensure compliance with protocols that protected the organization from liability. Beyond my own development, I trained staff and volunteers to use appropriate language, verbiage, and communications standards—and equipped leaders to train their own teams—ensuring consistency, safety, and professionalism across the organization.

PRESS RELEASE

In addition to its in-person reach, The LKIDS Show was recorded and streamed across Legacy Church’s digital platforms, allowing families to engage from home during COVID restrictions and beyond. Episodes were distributed through YouTube, church livestream channels, and social media, ensuring safe access to consistent children’s programming while expanding the church’s digital footprint. The launch was supported by coordinated email and text campaigns, reaching thousands of families each week with direct links to new episodes and companion resources. This multi-platform release strategy increased visibility, accessibility, and long-term engagement with families both locally and nationally.

LEARN MORE ABOUT THE LKIDS SHOW

Protocol Training Video – One Church, Many Locations

Scripted, produced, and directed a live-action training video to bring clarity, continuity, and aligned expectations across all campuses. By standardizing training content into an engaging, repeatable format, this piece supported One Church, Many Locations by ensuring every campus team shared the same vision, culture, and process.

Phone: 505.818.3145
Evalani@Twotidesstudio.com
Crafted by PhotoBiz
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